Bear B Qi: good reputation is king

Today, children's clothing industry joined vigorously touted, but not many entrepreneurs have begun to worry, to join the children's clothing brand there are still some risks. So, how to reduce this risk? Xiaobian remind entrepreneurs, we must choose a children's wear brand has a good reputation to join. Second-tier cities lack strength to fade Second-tier cities to be in the 34 market or community shop, the lower the price of children's clothing, fame, the price of children's clothing, joining the more favorable conditions, purchase in the wholesale market, such as Beijing Bairong, Ji'nan mouth, Shenyang Five Love, Shijiazhuang South three, Xi'an rehabilitation Road. Children's point of integration has become a new choice Some brands do not require open stores, such as opening a children's clothing store or children's store can choose. Some manufacturers that derive other children's products from children's clothing are also now open living museum in great fanfare, such as Shanghai Dr. Strong combination of optional international brands are generally strong combination, such as strong customer funds + one or two types of city shopping district or first-class shopping malls counter +50 level around the business area, optional international brands, Nike, Adidas. Some adult wear business has just launched the children's clothing, such as Anta, Li Ning, Cornell, 361, seven wolves, these enterprises have just listed children's clothing market blank areas and more, these manufacturers do clothing origin, have some advantages, there are many or Listed company. Medium water products choose the strength of well-known domestic brands and business district between the high end and low end of the most difficult choice, which would have to call n customers call. Now the best sales of domestic children's clothing is the bear B Qi, the North has to send Crane Emperor, water children, Shanghai have good children, Li Ying room, Babu beans, Guangzhou, there are many. Take the example of Parkland Landi, some cities do well, the market is saturated, such as Datong sent Crane Emperor to do hot, others certainly have no chance to join. At the end of 2008, I went to Tongliao for business and found that there was a withdrawal from the Empire Mall counter. The failure of the brand in Tongliao caused other clients in Tongliao to choose the brand very hesitant. A brand failed in a city, re-investment is difficult. In this case, but also more investigations, to find the original boss or market understand the situation, then call or go to the factory inspection, such as the cause of the failure of the brand has disappeared or can be overcome, to do. If the brand did not appear in the city, but also analyze the reasons for the brand's price and style, style is suitable for the urban consumer groups. Such as the South some children's clothing manufacturers to develop cotton and down jacket poor warm performance, can not withstand the cold in the Northeast or Inner Mongolia or lagging behind the city where the weather, such as Xinjiang and Manzhouli at the end of October has been very cold, winter has not arrived, then very Affect customer sales. One day later, it will lose one day sales, it will be competitors lead, it will be loss. Choose to join children's clothing, Foshan Fashion Accessories Co., Ltd. Hyun brand operating experts to remind the shop main within its capabilities. According to their own strength and level of management, choose a friendly word of mouth children's clothing brand to join for your future children's clothing business is of great help. What the shop owner now needs to do is assess the market more, understand the brand's strength and improve his management level.


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