As India's economy continues to grow highly in recent years, internationally renowned men's ready-to-wear brands representing men's status as well as workplace competitiveness have gradually entered the Indian market. For example, Gucci, Hugo Boss, Salvatore Ferragamo, Armani, Versace, Brioni, Ermenegildo Zegna, Canali, Corneliani, Alfred Dunhill, Cadini, etc. have all rushed in.
According to the analysis report of India's retail market research authority Technopak Advisors, India's textile and garment industry market scale in 2010 (including the domestic market and export) reached 3,270 billion rupees, and will continue to grow at an average annual rate of 11% to 2020 The annual market size will reach 10,320 billion rupees. Indian men's garments occupy a certain proportion in the market, with a market size of approximately 720 billion rupees, and will continue to grow at an average rate of 9% per year.
The Venn Research India ** will specifically conduct a detailed market survey of the Indian men's apparel market from 2010 to 2014. In 2009, the total turnover of the men's apparel market in India was US$ 11.8 billion. The average annual growth rate from 2005 to 2009 was 8.6%. Among them, men’s suits, jackets, and hunting outfits are the fastest growing, with a market size of approximately Rs 45 crore. The election of Indian men is paying more and more attention to appearance.
As can be seen from the streets of India, the men's clothing of India can be said to have been completely Westernized. Unlike women, ladies wearing uniforms can be seen everywhere on the street. Since most of India’s economy can be controlled by men, men are eager to pick favorite costumes for themselves. As for women in India, the degree of preference for jewelry may be much higher than clothing.
The habit of men's buying in India is to make decisions faster, and the brand's loyalty is also higher. Influenced by westernization and standardization, men's clothing types, colors, and sizes are much simpler than women. India's young men under 25 and men over 35 are the largest consumers of luxury clothing. Indian men's clothing has gradually changed from the tailored clothes of the past to the purchase of ready-to-wear clothes. Given the substantial increase in disposable income and increasing recognition of luxury goods and brands, it is expected that Indian men's clothing will double in size a few years later.
British men's clothing brand Paul Smith is preparing to set up the third store in Mumbai. The manager of the company has noticed that luxury clothing is no longer the patent of middle-aged men. Indian young men are increasingly paying attention to clothing. Young people begin to attach importance to wearing a part of the reason is based on the needs of the work, many workplaces based on business needs, require the staff to wear to be decent.
Paul Smith spokesperson Mr. Gupta divided Indian men's quest for name brands into four categories. The first category is the traditional old brand name users. They are familiar with various brands and do not need to explain more; the second category is brand-name enthusiasts just getting started. They have just earned the first pot of gold in life. They often travel and build loyalty and preference for the brand according to their own preferences. The third category is that they have a preference for brand names but their pockets are not deep. The solution is only from the cheaper brand name. Start, and then gradually step into the ranks of the brand-name class; the fourth category is only to wait until the price reduction to give up to meet the desire for brand name.
According to Technopak’s estimates, the luxury market in India will reach US$30 billion by 2015.
According to the analysis report of India's retail market research authority Technopak Advisors, India's textile and garment industry market scale in 2010 (including the domestic market and export) reached 3,270 billion rupees, and will continue to grow at an average annual rate of 11% to 2020 The annual market size will reach 10,320 billion rupees. Indian men's garments occupy a certain proportion in the market, with a market size of approximately 720 billion rupees, and will continue to grow at an average rate of 9% per year.
The Venn Research India ** will specifically conduct a detailed market survey of the Indian men's apparel market from 2010 to 2014. In 2009, the total turnover of the men's apparel market in India was US$ 11.8 billion. The average annual growth rate from 2005 to 2009 was 8.6%. Among them, men’s suits, jackets, and hunting outfits are the fastest growing, with a market size of approximately Rs 45 crore. The election of Indian men is paying more and more attention to appearance.
As can be seen from the streets of India, the men's clothing of India can be said to have been completely Westernized. Unlike women, ladies wearing uniforms can be seen everywhere on the street. Since most of India’s economy can be controlled by men, men are eager to pick favorite costumes for themselves. As for women in India, the degree of preference for jewelry may be much higher than clothing.
The habit of men's buying in India is to make decisions faster, and the brand's loyalty is also higher. Influenced by westernization and standardization, men's clothing types, colors, and sizes are much simpler than women. India's young men under 25 and men over 35 are the largest consumers of luxury clothing. Indian men's clothing has gradually changed from the tailored clothes of the past to the purchase of ready-to-wear clothes. Given the substantial increase in disposable income and increasing recognition of luxury goods and brands, it is expected that Indian men's clothing will double in size a few years later.
British men's clothing brand Paul Smith is preparing to set up the third store in Mumbai. The manager of the company has noticed that luxury clothing is no longer the patent of middle-aged men. Indian young men are increasingly paying attention to clothing. Young people begin to attach importance to wearing a part of the reason is based on the needs of the work, many workplaces based on business needs, require the staff to wear to be decent.
Paul Smith spokesperson Mr. Gupta divided Indian men's quest for name brands into four categories. The first category is the traditional old brand name users. They are familiar with various brands and do not need to explain more; the second category is brand-name enthusiasts just getting started. They have just earned the first pot of gold in life. They often travel and build loyalty and preference for the brand according to their own preferences. The third category is that they have a preference for brand names but their pockets are not deep. The solution is only from the cheaper brand name. Start, and then gradually step into the ranks of the brand-name class; the fourth category is only to wait until the price reduction to give up to meet the desire for brand name.
According to Technopak’s estimates, the luxury market in India will reach US$30 billion by 2015.
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