Business News Agency August 9 hearing "clothes, food, housing and transportation" is the basic needs of people's daily lives, and the "clothing" that is the development of the textile and clothing industry has its own inherent development rules and characteristics. China's textile and clothing industry is the industry with the longest single-industry chain, involving many links from spinning, weaving, printing and dyeing, mass production to brand marketing management, channel management, logistics distribution, and retail terminal sales management. At present, international commodity prices and domestic and international raw material prices have risen sharply and fluctuate sharply, China’s labor costs have continued to rise, energy and power prices have continued to rise, pressures on resources and environments have continued to increase, the exchange rate of the exchange rate has continued to rise, and domestic inflationary pressure has become enormous. The influence and challenges of the factors, researching the problems in the textile and apparel industry supply chain, and exploring how to optimize and improve the supply chain so as to better adapt to the national strategic planning requirements for the adjustment and upgrading of the overall industrial structure of our textile industry and the rational optimization of regional distribution, are urgently needed. Practical significance.
First, the development characteristics of the current textile industry 1, China is a big country in the textile industry. In 2010, the total fiber processing volume of China's textile industry was 41.3 million tons, accounting for 52-54% of the world total. In 2010, the total value of China's textile and apparel exports reached 212 billion US dollars, accounting for about 34% of the world’s total export volume. It is a well-deserved textile country. And the textile industry is in a stable position in China's industrial sector. The total industrial output value of enterprises with a sales income of more than 5 million yuan in the textile and clothing industry in 2007-2010 accounts for a relatively stable proportion of the total industrial output value of enterprises above the same size in the same year, and the proportion in 2007 is 7.68%; the proportion in 2008 was 7.01%; in 2009 it was 6.95%; in 2010 it was 6.73%. At the same time, the proportion of domestic sales in the textile industry has risen in a step-like manner in recent years. According to statistics of companies with an annual sales income of over 5 million yuan, the domestic proportion of the textile industry reached 81.54% in 2010, reflecting that the domestic market for the textile industry in China continues to expand steadily. Development support is obvious.
2. The layout of production capacity is mostly concentrated in the eastern coastal areas. In 2010, the total industrial output value of enterprises with annual sales revenue of over 5 million yuan in the textile and apparel industry ranked first in Jiangsu Province, accounting for 22.1% of the total; followed by Zhejiang, Shandong, Guangdong, and Fujian, with the total industrial output value accounting for The proportion of the national textile and clothing industry is 19.44%, 16.55%, 11.06%, and 5.57%. The first five provinces are all in the eastern provinces, accounting for 74.72% of the national total. According to the export delivery value, the top five are Zhejiang, Jiangsu, Guangdong, Shandong, and Fujian, respectively, and their export delivery values ​​account for 27.45%, 20.01%, 17.15%, 11.66%, and 6.15% of the national textile and apparel exports respectively. The total share of the country is 82.42%. Specific to major sub-industries:
The top five provinces in terms of chemical fiber production in 2010 were Zhejiang, Jiangsu, Fujian, Shandong, and Henan. Their chemical fiber output accounted for 44.22%, 33.25%, 6.67%, 3.02%, and 1.69% of the national chemical fiber output, respectively, accounting for a total of The proportion is 88.85%, followed by Sichuan, Shanghai, Guangdong, Xinjiang, Jilin and other provinces. Among them, Zhejiang accounted for nearly 45% of the total, Jiangsu accounted for about one-third, reflecting the high concentration of chemical fiber production capacity.
The provinces ranked top five in yarn production in 2010 were Shandong, Jiangsu, Henan, Zhejiang, and Fujian, respectively. Their yarn production accounts for 26.91%, 16.00%, 14.72%, 7.91%, and 6.78% of the national yarn production, respectively. The proportion is 72.32%. Followed by the order of Hubei, Hebei, Hunan, Jiangxi, Sichuan and other provinces.
The provinces ranked top five in terms of cloth production in 2010 were Zhejiang, Shandong, Jiangsu, Hebei, and Hubei, respectively, and their cloth production accounted for 24.16%, 21.22%, 13.50%, 8.36%, and 7.08% of the nation's total cloth production, respectively. The proportion is 74.42%, followed by Henan, Fujian, Guangdong, Sichuan, and Anhui provinces.
The top six garment production rankings in 2010 were Guangdong, Zhejiang, Jiangsu, Shandong, Fujian, and Jiangxi respectively. Their apparel output accounted for 24.63%, 17.11%, 14.80%, 12.37%, 10.25%, and 4.02% of the national apparel output respectively. %, accounting for 83.18% of the country's total, followed by Liaoning, Hebei, Shanghai, Hubei, Henan and other provinces.
3. Sub-industries in various aspects of the industry chain have significant differences. The production cost composition of enterprises in the sub-sectors of the textile industry's industrial chain differs significantly. According to statistics from the association's survey of sample enterprises, the raw material costs of the textile industry account for roughly 55% to 70% of the company's production costs, and From the textile industry in the upper reaches of the textile industry to the printing and dyeing industries in the middle reaches to the downstream apparel and home textile industries, the proportion of raw material costs is gradually decreasing, and the labor cost accounts for 8% to 20% of the total production costs of the textile enterprises. Around, and from the upper reaches of the textile industry to the middle and lower reaches of the industry, the proportion of labor costs is gradually increasing.
At the same time, the production cycle of each sub-sector in the industrial chain of the textile industry is also not the same. Therefore, the number of days of raw material inventory purchased by companies in various industrial chain segments will not be the same, which will inevitably affect the smoothness of price transmission in the industrial chain, and will also affect the smooth connection of the entire supply chain of the textile industry.
4. China's textile industry supply chain is still at the low end of the global value chain. Today, textile and apparel products have become increasingly prominent in their fashionable, seasonal, diversified, branded, and personalized characteristics. At the same time, economies of developed countries such as Europe and the United States have clearly shifted the low-end processing and manufacturing sectors of the textile industry. Developing countries, while focusing on grasping both the upstream and downstream of the textile and apparel industry in designing research and development, upgrading advanced technology, and building downstream brand marketing channels in their countries, can maximize their profits on the global textile supply chain. . At present, China has already had a number of outstanding companies that have begun to shift from traditional business models to supply chain integration models. They have established a supply chain model of product design, proofing, plate making, testing, production, logistics, brand marketing, and channel construction, and have taken the initiative. Brand development and construction road. At the same time, it can be noticed that due to the general supply chain management level in China, many small and medium-sized textile companies rely mainly on the mode of OEM processing and substitution. The logistics method also tends to adopt extensive management, and the construction of the market's rapid response mechanism is not perfect. Insufficient investment in corporate innovation and R&D, and a lack of awareness of corporate social responsibility.
Second, the status quo of China's textile industry supply chain analysis 1, the key link of technology research and development efforts is weak. The development and manufacturing of new high-grade fibers located in the upstream of the value chain is controlled by the textile industry in Europe, the United States, Japan and other developed countries and regions known for their technology. The main products are high-quality fiber and yarn products with cutting-edge technologies. These products are generally difficult to find in developing countries. Therefore, they have become a monopoly of developed country textile raw materials, and they are a powerful guarantee for huge profits. China's capacity in the development and production of new fiber is insufficient and it needs to be resolved through imports. Because the raw materials are in the hands of large foreign fiber manufacturers, not only the price is high, but also the source of supply is unstable.
In the fabric manufacturing process in the upper reaches of the value chain, European and American countries rely on these high-grade textile raw materials and supporting complete spinning, weaving, dyeing and finishing technologies and special expertise to produce diversified products under reasonable yield conditions. The fabrics take the lead in popularity, variability, high quality, and high added value. The domestic production of fabrics, due to the relatively small number of new fiber products, the quality of instability, the lack of supporting high-end spinning, weaving, dyeing and finishing technology, resulting in the vertical integration of new fiber technology chain can not be formed, as a constraint to upgrade our domestic fabric products The major obstacles have led to many high-grade fabrics – directly dependent on imports.
2. The ability to build brand marketing channels is weak. At this stage of the international division of labor system, the developed countries increasingly focus on the two ends of the textile industry chain, namely, the front-end raw material production and product development as well as the deep processing and market channels at the end. The developing countries, including China, are in the middle of profits, added value, and relatively low technological content, and are squeezed by the developed countries. At present, China's textile and garment industry uses more OEM production methods. Producers only account for 10% of profits in the global textile value chain. 90% of profits belong to brand owners, wholesalers, distributors, and retailers. Links, which are mostly monopolized by importing countries, fall into the hands of developed countries located at both ends of the industry chain.
The development and construction of brand marketing channels requires a large amount of human capital investment. In the early investment, it may be difficult to recover the investment, but once the marketing channel is mature and recognized by the market, it will make the company firmly in the invincible position in the market competition. For example, Wal-Mart, Carrefour and other sales giants far away from abroad, and the development and expansion of domestic channel companies such as Gome, Dazhong, Suning, etc., are all the same. The brand marketing network and channel construction are among the three major terminals of textile and garment companies. At both ends: The apparel and home textile industry is crucial.
First, the development characteristics of the current textile industry 1, China is a big country in the textile industry. In 2010, the total fiber processing volume of China's textile industry was 41.3 million tons, accounting for 52-54% of the world total. In 2010, the total value of China's textile and apparel exports reached 212 billion US dollars, accounting for about 34% of the world’s total export volume. It is a well-deserved textile country. And the textile industry is in a stable position in China's industrial sector. The total industrial output value of enterprises with a sales income of more than 5 million yuan in the textile and clothing industry in 2007-2010 accounts for a relatively stable proportion of the total industrial output value of enterprises above the same size in the same year, and the proportion in 2007 is 7.68%; the proportion in 2008 was 7.01%; in 2009 it was 6.95%; in 2010 it was 6.73%. At the same time, the proportion of domestic sales in the textile industry has risen in a step-like manner in recent years. According to statistics of companies with an annual sales income of over 5 million yuan, the domestic proportion of the textile industry reached 81.54% in 2010, reflecting that the domestic market for the textile industry in China continues to expand steadily. Development support is obvious.
2. The layout of production capacity is mostly concentrated in the eastern coastal areas. In 2010, the total industrial output value of enterprises with annual sales revenue of over 5 million yuan in the textile and apparel industry ranked first in Jiangsu Province, accounting for 22.1% of the total; followed by Zhejiang, Shandong, Guangdong, and Fujian, with the total industrial output value accounting for The proportion of the national textile and clothing industry is 19.44%, 16.55%, 11.06%, and 5.57%. The first five provinces are all in the eastern provinces, accounting for 74.72% of the national total. According to the export delivery value, the top five are Zhejiang, Jiangsu, Guangdong, Shandong, and Fujian, respectively, and their export delivery values ​​account for 27.45%, 20.01%, 17.15%, 11.66%, and 6.15% of the national textile and apparel exports respectively. The total share of the country is 82.42%. Specific to major sub-industries:
The top five provinces in terms of chemical fiber production in 2010 were Zhejiang, Jiangsu, Fujian, Shandong, and Henan. Their chemical fiber output accounted for 44.22%, 33.25%, 6.67%, 3.02%, and 1.69% of the national chemical fiber output, respectively, accounting for a total of The proportion is 88.85%, followed by Sichuan, Shanghai, Guangdong, Xinjiang, Jilin and other provinces. Among them, Zhejiang accounted for nearly 45% of the total, Jiangsu accounted for about one-third, reflecting the high concentration of chemical fiber production capacity.
The provinces ranked top five in yarn production in 2010 were Shandong, Jiangsu, Henan, Zhejiang, and Fujian, respectively. Their yarn production accounts for 26.91%, 16.00%, 14.72%, 7.91%, and 6.78% of the national yarn production, respectively. The proportion is 72.32%. Followed by the order of Hubei, Hebei, Hunan, Jiangxi, Sichuan and other provinces.
The provinces ranked top five in terms of cloth production in 2010 were Zhejiang, Shandong, Jiangsu, Hebei, and Hubei, respectively, and their cloth production accounted for 24.16%, 21.22%, 13.50%, 8.36%, and 7.08% of the nation's total cloth production, respectively. The proportion is 74.42%, followed by Henan, Fujian, Guangdong, Sichuan, and Anhui provinces.
The top six garment production rankings in 2010 were Guangdong, Zhejiang, Jiangsu, Shandong, Fujian, and Jiangxi respectively. Their apparel output accounted for 24.63%, 17.11%, 14.80%, 12.37%, 10.25%, and 4.02% of the national apparel output respectively. %, accounting for 83.18% of the country's total, followed by Liaoning, Hebei, Shanghai, Hubei, Henan and other provinces.
3. Sub-industries in various aspects of the industry chain have significant differences. The production cost composition of enterprises in the sub-sectors of the textile industry's industrial chain differs significantly. According to statistics from the association's survey of sample enterprises, the raw material costs of the textile industry account for roughly 55% to 70% of the company's production costs, and From the textile industry in the upper reaches of the textile industry to the printing and dyeing industries in the middle reaches to the downstream apparel and home textile industries, the proportion of raw material costs is gradually decreasing, and the labor cost accounts for 8% to 20% of the total production costs of the textile enterprises. Around, and from the upper reaches of the textile industry to the middle and lower reaches of the industry, the proportion of labor costs is gradually increasing.
At the same time, the production cycle of each sub-sector in the industrial chain of the textile industry is also not the same. Therefore, the number of days of raw material inventory purchased by companies in various industrial chain segments will not be the same, which will inevitably affect the smoothness of price transmission in the industrial chain, and will also affect the smooth connection of the entire supply chain of the textile industry.
4. China's textile industry supply chain is still at the low end of the global value chain. Today, textile and apparel products have become increasingly prominent in their fashionable, seasonal, diversified, branded, and personalized characteristics. At the same time, economies of developed countries such as Europe and the United States have clearly shifted the low-end processing and manufacturing sectors of the textile industry. Developing countries, while focusing on grasping both the upstream and downstream of the textile and apparel industry in designing research and development, upgrading advanced technology, and building downstream brand marketing channels in their countries, can maximize their profits on the global textile supply chain. . At present, China has already had a number of outstanding companies that have begun to shift from traditional business models to supply chain integration models. They have established a supply chain model of product design, proofing, plate making, testing, production, logistics, brand marketing, and channel construction, and have taken the initiative. Brand development and construction road. At the same time, it can be noticed that due to the general supply chain management level in China, many small and medium-sized textile companies rely mainly on the mode of OEM processing and substitution. The logistics method also tends to adopt extensive management, and the construction of the market's rapid response mechanism is not perfect. Insufficient investment in corporate innovation and R&D, and a lack of awareness of corporate social responsibility.
Second, the status quo of China's textile industry supply chain analysis 1, the key link of technology research and development efforts is weak. The development and manufacturing of new high-grade fibers located in the upstream of the value chain is controlled by the textile industry in Europe, the United States, Japan and other developed countries and regions known for their technology. The main products are high-quality fiber and yarn products with cutting-edge technologies. These products are generally difficult to find in developing countries. Therefore, they have become a monopoly of developed country textile raw materials, and they are a powerful guarantee for huge profits. China's capacity in the development and production of new fiber is insufficient and it needs to be resolved through imports. Because the raw materials are in the hands of large foreign fiber manufacturers, not only the price is high, but also the source of supply is unstable.
In the fabric manufacturing process in the upper reaches of the value chain, European and American countries rely on these high-grade textile raw materials and supporting complete spinning, weaving, dyeing and finishing technologies and special expertise to produce diversified products under reasonable yield conditions. The fabrics take the lead in popularity, variability, high quality, and high added value. The domestic production of fabrics, due to the relatively small number of new fiber products, the quality of instability, the lack of supporting high-end spinning, weaving, dyeing and finishing technology, resulting in the vertical integration of new fiber technology chain can not be formed, as a constraint to upgrade our domestic fabric products The major obstacles have led to many high-grade fabrics – directly dependent on imports.
2. The ability to build brand marketing channels is weak. At this stage of the international division of labor system, the developed countries increasingly focus on the two ends of the textile industry chain, namely, the front-end raw material production and product development as well as the deep processing and market channels at the end. The developing countries, including China, are in the middle of profits, added value, and relatively low technological content, and are squeezed by the developed countries. At present, China's textile and garment industry uses more OEM production methods. Producers only account for 10% of profits in the global textile value chain. 90% of profits belong to brand owners, wholesalers, distributors, and retailers. Links, which are mostly monopolized by importing countries, fall into the hands of developed countries located at both ends of the industry chain.
The development and construction of brand marketing channels requires a large amount of human capital investment. In the early investment, it may be difficult to recover the investment, but once the marketing channel is mature and recognized by the market, it will make the company firmly in the invincible position in the market competition. For example, Wal-Mart, Carrefour and other sales giants far away from abroad, and the development and expansion of domestic channel companies such as Gome, Dazhong, Suning, etc., are all the same. The brand marketing network and channel construction are among the three major terminals of textile and garment companies. At both ends: The apparel and home textile industry is crucial.
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