1, brand style:
Elegance Elegant Character Individuality Art Art
The brand combines the romantic elegance of European costumes with the sophistication of Korean costumes to truly reflect the desire of modern women for beauty. Intellectually elegant, simple and stylish, original "sentimental appeal color" style, emphasizing the new luxury and self-enchanting sexy charm. Exquisite clothing with the overall match, generous yet feminine. Will be retro, classic and modern, fashion integration, designed to create a beautiful young women, confident youth image, reflecting the urban women passion, dynamic, high-grade fashion.
2, content culture:
Keywords: elegant, delicate, fashion, intellectual
ECA a clothing repair internally and externally!
Outside the body in the body, the self-cultivation cut into the entire design;
Built in the heart, the design inspiration from the interpretation of the heart.
An elaborate, yet culturally based apparel that is elegantly finished in the atmosphere with perfect color and detail.
Deliver stylish and elegant personality concept; to create a calm and yet soft, intellectual and yet delicate modern city women.
She is the forefront of fashion representatives, she is a sexy woman spokeswoman, she is the favorite of elegant women!
3, brand positioning:
※ target consumer group positioning:
◇ core area: 25-35 years old ◇ refers to: 23-45-year-old fashion women ※ consumer groups Description:
â—‡ They are "play beautiful" master, enjoy the beautiful glory and fun.
â—‡ They have beauty more intelligent, confident, sexy is their signature face.
â—‡ They are mature and elegant, intelligent and wise, calm self-confidence and the show style.
â—‡ In them, it is often the fashion and maturity, the mutual penetration of elegance and self-confidence.
4, the price system:
Spring and summer product price range of 150 yuan to 780 yuan, mainly in the 200 to 600 yuan;
Autumn and winter product price range of 180 yuan to 2800 yuan, mainly concentrated in 300 yuan to 900 yuan
Lining Fabric,Printed Lining,Polyester Lining
Printed/embossed Lining Co.,Ltd , http://www.nsaprinting.com