By Lu You Ni brand was founded in 2000, is a fast-fashion women's brand. After 17 years of innovation and development, according to Lu You Ni has developed three main types of women's clothing, shoes, bags, accessories, become the Chinese women's clothing industry one of the influential brands.
From the storefront and the factory point of view, according to Lu You Ni has rolled out sales network in the country, there are already hundreds of franchise stores in the country, in the local market also received decent response. According to Lu Youni in 2003 in Panyu, Guangzhou set up a production base to ensure a stable supply of goods, but also on the basis of this plant began product development. From Hong Kong's design team for the brand a steady stream of new product design, closely European fashion essence, in a prominent romantic, elegant, stylish personality based on the more comfortable, soft, sexy elements into the design details, the perfect presentation Femininity and unique charm, but also loved by the favorite white-collar fashion.
What is more worth mentioning is that, according to Lu Youni also pioneered the set of women's clothing, shoes, bags, jewelry and casual drinks in one of the fast-fashion business model, and the online mall embedded in which iPad embedded APP in the form of product display, full of fashion sense. Customers visiting the shop can rest in the drinks store, usually through the official mall at any time to keep abreast of the latest products, see their favorite products can go to the storefront immediately, greatly enhancing the brand and consumer interaction, Also increased the consumer's brand of stickiness.
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