Underwear, as a woman's second layer of skin, women must be more critical than the average consumer product at the time of purchase. Therefore, the underwear brand in order to take root in a woman's mind, we must strive to move closer to the ideal self-image of women. Chinese companies have begun to gradually clear
White this, then whether they can find "miraculous" in the underwear market this piece of the Red Sea break out? To answer this question, we have to take a look at the current pattern of the field of underwear:
Large and small cities that formally swept China since the early 1980s. China-made underwear brand also springing up after another. Among them, we found that some brands are moving toward the "ideal female self", even though their strategies are still not perfect enough. And more underwear companies, are still lost in the lost, in the price war, the battle of functional often return, never allowed to enter the brand.
In the Chinese underwear market, the top regions are dominated by European brands such as Lapeer and Obad, with thousands of RMB for a set of underwear. The middle and high-end market foreign brands are mainly Germany's Triumph, Japan's Wacoal, Dan Bei Zi is the few upstart brand in the mid-to-high range gain a firm foothold. How is it going counter-current to achieve success?
Dan Beizi - female ideal self sculpture master
Dan Bei Zi knows that only the curves that stick with the ideal self of women can get the favor of the women and become the love of their hearts. So Dan Beizi always keep reading the habits of women in different periods of thought, and communicate with such groups. Established a "independent love, elegant and confident" brand concept, Dan Beizi began to slowly capture a woman's heart.
Dan Beizi ads with a large close-up emphasizes the curvaceous female body, has a strong visual impact, and has a strong artistic aesthetic value. The most distinctive means of promotion is that it insists on guiding, encouraging and cheering many women for many years. In each of the headlamps, there is a simple sentence telling a woman how to better distribute femininity. As a result, danbeizigirls rapidly expanded to discuss each issue of Dan Beizi. They eventually find their belongings in Dan Bei Zi.
Design and products, Dan Beizi underwear brand is soft, casual atmosphere, the fabric is elegant gauze, lace and chiffon, embroidered embroidery brought more highlights the gorgeous appearance and wealth. The use of new elastic mesh makes the embroidery lace more comfortable and easy to wear. Drizzle to show the perfect curve of a woman at the same time, it also created a Dan Bei Zi woman elegant and agile.
Dan Beizi rise of the road, is a microcosm of the era of branding.
Custom Women Short,Women Short,Print Short,Cotton Short
SHAOXING OSTAR APPAREL CO., LTD. , https://www.ostarappale.com