Wangfu Hotel Louis Vuitton brand store new debut

Wangfu Hotel Louis Vuitton brand store new debut

Recently, the top luxury brand Louis Vuitton's first store opened in China, Wangfu Hotel Store has been renovated, with a more luxurious and spacious new appearance, showing the brand's distinguished customers a refreshing shopping experience. The new store is closely linked to the common characteristics of Louis Vuitton's global stores, showing the brand's classic luxury style, while also being integrated into the elements of the Beijing-China culture. Francois Delage, President of Louis Vuitton Asia Pacific, Christopher Zanardi-Landi, Chief Executive Officer of China, Zhou Xun and Wangfu Hotel Film Award winners cut the ribbon for the new store. Renowned artists Guo Pinchao, Lin Yilun and Jiang Qinqin etc. all joined in the ceremony. The reporter specially interviewed Zhou Xun and Guo Pinchao, presidents of Louis Vuitton Asia Pacific and Louis Vuitton.

Francois Delage, President, Asia Pacific

Reporter: What is the special significance of the reopening of the Wangfu Hotel's store to Louis Vuitton?

Delage: The Royal Palace Hotel is the first store opened by Louis Vuitton in China. It is a symbolic boutique. Its re-decoration and opening show the customers a new look and landmark of Louis Vuitton.

Reporter: What kind of service will the new store provide to customers?

Delage: Guests can buy Louis Vuitton's latest products here. In addition to leather goods, there are watches, jewelry, Sunglasses, shoes and so on. And the new store space is more spacious, exquisite space design to provide customers with a comfortable shopping environment.

Reporter: What do you think is the uniqueness of Louis Vuitton?

Delage: Louis Vuitton was founded in 1854. In the 150 years, we have always paid attention to the eternal value of the brand. From the customer's point of view, we pay attention to product design, handwork and quality. This is also the reason for the success of Louis Vuitton.

Chief Executive Officer of China Christopher Zanardi-Landi

Reporter: What do you think of China's Fashion market?

Zanardi-Landi: Nowadays, China's fashion market can be said to be in an explosion period, and all aspects are changing. Not only foreign brands have entered China, but China's fashion trends and designs have also entered the world, affecting the world's fashion industry.

Reporter: What are the development plans for Louis Vuitton in China?

Zanardi-Landi: For 14 years, Louis Vuitton in China, like France and the United States, has insisted on operating stores according to its own style. This is not just about products, but also includes Louis Vuitton's spirit, dreams, feelings of shops and giving Customer service. This year we will open four stores in China. However, the development of Louis Vuitton in China is not based on opening several stores. The most important thing is to ensure the quality of our services.

Reporter: What kind of group is Louis Vuitton's target customers?

Zanardi-Landi: Louis Vuitton provides services for all, not limited to a specific group. There are more than 500 products displayed in this shop, and I believe anyone can find something for themselves here.

After the new portrait award, Zhou Xun wore a Louis Vuitton red Dress and exquisite boat shoes and appeared in the Louis Vuitton store of the Wangfu Hotel. When he visited the new store, he was interviewed by us.

Reporter: Are you Louis Vuitton fans?

Zhou Xun: I like Louis Vuitton's products very much. I will use some of them myself. I really want to be a Louis Vuitton fan, but it's expensive (laughs).

Reporter: What kind of products does Louis Vuitton like?

Zhou Xun: Louis Vuitton's full set of designs are very good, I personally like travel goods, bags and the like.

Reporter: What personality choices are there for brand names?

Zhou Xun: I think it is best to like and fit myself.

Taiwanese handsome guy Guo Pinchao dressed in the eye-catching Louis Vuitton suit and black patent leather shoes came to the newly renovated Louis Vuitton store. He always liked Louis Vuitton products and he shared the story between him and Louis Vuitton.

Reporter: Which Louis Vuitton products will be used in peacetime?

Guo Pinchao: I have a lot of Louis Vuitton products, bags, belts, wallets, clothes and so on.

Reporter: What impression did Louis Vuitton's products give you?

Guo Pinchao: I really like its product. Its unique design and plaid pattern with western flavor appeal to me. Another important point was its quality. When I drove one time, I accidentally dropped my Louis Vuitton wallet on the ground. When the car opened it was found that the wallet was gone. When I got out of the car, I found the wheel from my wallet. Pressed, but the wallet is intact.

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