In 2010, German fashion brand Bogner and American label Woolrich collaborated on a winter men's collection promotional catalog for the 2010/11 season. The campaign featured male model Michael Gstöttner, who was captured in a series of striking images by photographer Barbara Maurer. Shot against a mirror, the photos highlighted the sleek, modern designs of the collection while emphasizing the interplay between reflection and reality. The collaboration brought together the classic craftsmanship of Woolrich with the contemporary style of Bogner, creating a visually compelling look that resonated with fashion-forward audiences. Each image in the catalog was carefully composed to showcase both the quality of the garments and the elegance of the model, making it a standout piece in the world of seasonal fashion marketing. The use of mirrors added a unique dimension to the shoot, inviting viewers to reflect not just on the clothing, but on the overall aesthetic and identity of the brands.
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