The forum for its three days, the theme of "China's clothing industry rejuvenation" as the theme, the world's top experts gathered together, from the Chinese clothing industry listed companies executives, brands, channel distributors, retailers, media companies a total of two thousand Yu Ren attended the forum and jointly sought the core direction of 2012 China's costume renaissance.
At the same time, the forum presented the winners of the “China Clothing Channel Business Learning Models and Retailer Learning Models†award winners, representatives from the best agents and distributors in China, and shared their experiences and experiences with the participants. Mr. Wu Jun, CEO of Zhengzhou Dior Garment Co., Ltd., an English senior menswear operator, elaborated on three major themes: macroeconomics, channel change and retail model.
In the macro perspective, Mr. Wu Jun discusses the development trend of China's apparel industry from the perspective of the world economic landscape, and discusses the driving force of the company's take-off from the three levels of strategy, brand, and capital, and seeks identity and development fulcrum for the garment enterprises from the perspective of culture. At the same time, from the perspective of fashion trends, it shares its brand management experience with numerous SMEs.
With the theme of "Force Power" of the forum, Mr. Wu emphasized that the practice of "zero inventory and return" model has brought about channel changes for the company, and discussed the direction of future channels for the current state of shopping centers, pointing out that the second and third tier cities are stationed. With the opportunity of shopping malls, different companies can choose two different channels of shopping malls and department stores based on their own advantages.
Finally, Mr. Wu Jun made a professional interpretation of the diversified channel retail management model in the new period, predicted the ten major development directions of China's garment industry in the future, and wisely interacted with the participants on the spot, and conducted the latest trends and advanced concepts of retail in Europe and America. References.
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