Fast fashion brand Uniqlo First Yao Kunming UNIQLO2012 spring and summer new products lead wild trend

Penning

UNIQLO's simple and stylish style is undoubtedly unveiled

On April 28th, the grand opening of Baida Xintiandi Store, the first store of internationally famous casual wear brand UNIQLO UNIQLO, opened its second store, the first shop of South Asian style, and will also officially open in June. As one of the important strategic steps to further expand the market in the southwest, setting up two new stores in one fell swoop reflects UNIQLO's emphasis on the Kunming market. By then, UNIQLO [UNIQLO] will bring new products in spring and summer 2012 to bring new choices and excellent shopping experiences to Yunnan consumers, and lead the UNIQLO [UNIQLO] simple and stylish “Mix & Match” fashion in Spring City.

Wild idea sweeps the international fashion world

Pan Ning, director and general manager of Fast Retailing (China) Trading Co., Ltd. introduced that UNIQLO [UNIQLO] is the core brand of Fast Retailing (FAST RETAILING), a leading global apparel retailer. The brand insists that “clothing is a supporting role and wears clothes”. The talented person is the protagonist's clothing concept and is committed to providing modern, simple, natural, high-quality and easy-to-coordinate products to consumers around the world. The "Wild" concept that it advocates sweeping the international fashion world has been widely recognized by many loyal consumers.

UNIQLO has now opened more than 1,000 stores in Japan, China (including Hong Kong and Taiwan), the United States, the United Kingdom, France, Russia, South Korea, Singapore, Malaysia and Thailand as the brand's global business advances. The total number of stores has also exceeded 100.

Uniqlo always "creates service to people"

Penning said, UNIQLO [UNIQLO]'s costumes "to serve people" - is beyond the age, occupation, gender, transcends all the differences between people, for you, me, and his clothes; is to let the world Everyone in every corner can freely mix and match according to his own style. He wears comfortable clothes every day. He is a revolutionary clothing that changes lifestyle in a subtle manner while maintaining the minimalist design and the basics. Different from any other brand in the world, UNIQLO insists that I think I want to do it, and always “make it”.

Through the selection of high-quality fabrics, simple and versatile styles and colorful colors, comfortable and concise clothing allows consumers to achieve self-style matching and show their unique self-charisma.

Two big stores have strong presence in Kunming

According to Penning, the first store in Kunming is located in the gold shopping district in the city center, a super-large shopping center integrating food, entertainment, and shopping - the 100 Xintiandi, bringing together local and surrounding fashion consumer groups. South Asian Style City One is located on Dianchi Road, a modern high-end residential area.

With a floor space of approximately 2,000 square meters, Baida Xindidi Store enjoys exclusive access to all areas on the third floor of the shopping mall, providing consumers with exclusive shopping enjoyment. The South Asian style First City Store also exceeds 1,600 square meters. The interior decoration of the two new stores adopts UNIQLO's consistent and concise global unified style, allowing consumers to enjoy comfortable and casual shopping in a modern, simple and clean shopping environment. At the same time, the store will also use the careful arrangement of the models to present consumers with a variety of wild and versatile fashion items in a concise and intuitive manner, presenting the latest trend of the season. The two new stores will rely on the influence of their regions to attract Kunming-loving consumer groups to go shopping.

In the future, UNIQLO [UNIQLO] will strive to continue opening new stores in Yunnan Province and pass on the simple and stylish fashion to more consumers.

●Fashion trend

Spring and summer new products April 28 beautiful debut

On the occasion of the opening of the 100 Xintiandi store, UNIQLO [UNIQLO] will present a full range of spring and summer fashion collections and fashion items, providing Kunming residents of Spring City with new places for fashion consumption, bringing consumers a warm and comfortable new fashion shopping experience.

The highly acclaimed UNIQLO [UNIQLO] POLO shirt has a series of classic models and colorful colors, providing consumers with more choices, so that casual business can be harnessed. At the same time, the attention to detail processing has enabled consumers to enjoy extraordinary quality.

UNQLO [UNIQLO] summer main product UT (UNIQLO printed T-shirt) celebrated its 10th anniversary this year. The UT series is designed to launch partnerships with companies from all over the world and trend culture every year, and is deeply loved by young consumers. The seemingly simple basic collocation, through T-shirts carrying different trends and cultures such as art, music, photography, design, comics, cartoons, brands, etc., brings different tastes to consumers.

This year's trend is in rich colors. Along with the advent of the Spring and Summer season, UNIQLO [Uniquku] introduced trousers in addition to the classic denim trousers. It also introduced women's colored tight-fitting 9-point jeans, colored tight-fitting pants, and men's colored khaki pants. New products. By enriching the overall mix of choices and enriching the overall color mix, consumers will be able to show every day colorfully.