April 2, Taiwan supermodel Lin Chi-ling, Singapore popular combination BY2, Happy Camp happy family and many other stars gathered in 2012 urban beauty fashion new release scene. From the "City Beauty" Group of 31 provinces and nearly 4000 stores dealers attended the event to witness this glamorous visual trend feast to share the 2012 spring and summer underwear trends.
Lin Chi-ling appeared urban beauty scene
Lin Chi-ling catwalk
This time, "Love is still new to you" as the theme of the conference can be described as "Star" light and bright, full of flavor fashion. Happy Camp gold medal host - happy family members as a host, in a relaxed and happy style of the season spring summer autumn underwear trends, popular elements of commentary, witty and humorous language for the scene to create a happy, sunny atmosphere. At the same time, Singapore's popular portfolio BY2 live singing, and 3D human model fashion underwear dress points to explain; Ruili famous models dressed in urban beauty new catwalk T station ... ... Highlight new products and celebrities, supermodel together interpretation of the lingerie fashion trend "fresh, Natural, colorful, "the fashion, highlights the" charm of underwear fashion, heart free "unlimited charm. Urban Beauty new image of the spokesman - Taiwan's supermodel Lin Chi-ling's debut is the release of the entire high point. This time, Lin Chi-ling's endorsement style flagship "Variety", intended to change the interpretation of lingering colorful life, diverse mood. Lin Chi-ling, who reverted to the "main business" of the model, explained the style of her exquisite, elegant and stylish True Women's "Chi-ling" series, which she designed for urban ladies.
Hunan TV Happy Family to participate in the Beauty Beauty 2012 brand conference
The latest industry research data show that with the underwear Waichuan, changing the concept of underwear fashion, people are concerned about the fashion from underwear to underwear extended. According to "2009-2012 China underwear market investment analysis and forecast report" shows that China's underwear market annual sales reached 100 billion yuan, and is growing at nearly 20% annual rate of sustained growth as the world's fastest growing underwear industry One of the regions. In the overall market of domestic underwear, women's underwear accounted for 60%, becoming the top priority of the underwear industry. The huge market space for the "urban beauty" within the underwear industry provides a broad space for development. At the same time, people's demands for lingerie also enjoy visual beauty from the simple comfort of comfort, and experience the transformation of fashion.
This time, the beauty of the city's new release of 2012 also confirms and conforms to people's appetite for underwear consumption. City Beauty on the spot release of the "Urban Fun Pie", "Metropolitan Ladies", "Metropolis Silk", "urban front is still" and many other sub-brands were announced on a number of topics, "Mian Cai Yue Fu", "Wild" , "Magnificent Double Happiness" and other fashion statement, from the color, style, texture and other aspects of this year's trend of underwear interpretation and judgment. Thousands of new models featured three-dimensional presentation, highly fashion appeal, but also received the presence of the highly recognized industry insiders.
.2 meters crystal start ball
It is reported that in order to design suitable for the public fashion underwear, urban beauty set up an international design center, and absorbed, including South Korea, Hong Kong and other places to join the excellent underwear team to protect the design of underwear in emphasizing the comfort, Shu Fu texture, With the international fashion "seamless docking."
City Beauty chairman and president Mr. Zheng Yaonan said: "In order to allow consumers the first time easy access to trendy underwear design, urban beauty opened the fast-changing underwear industry-wide chain changes. 'Quick' is the response to market demand for innovation The speed of change, and 'fashion' more emphasis on fashion and design. "City Beauty fast fashion channels through rapid update design, fast order production, rapid logistics and transportation, fast OTC sales of industrial chain, to provide consumers with fast Feel the fashion, capture the fashion of a good experience, leading consumers to feel from the fabric to style and other aspects of the latest international fashion forefront.
Garment industry industry analysts pointed out: "Urban Beauty fast fashion concept is not only the consumer's inner feelings of concern and exploration, but also a marketing strategy to adapt to the development of their business model, the underwear industry will bring a fast fashion Trendy fashion. "
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