Gift customization is no longer a luxury highlighting the growing popularity of human nature

Before the Academy Awards ceremony, invited guests received some valuable gifts. For example, one year, Revlon sent a parcel to each invited guest. The package includes: a set of daily and night-use cosmetics tailored for each guest, a luxurious handbag and some blessing messages, this luxury gift It is of great significance to the guests.

Personality picture photo porcelain advanced customization click to view details and for the current Chinese, gift customization is no longer synonymous with luxury, no longer unattainable, for individuals or businesses, custom personalized gifts or high-end business gifts are very common Gift customization, this emerging trend, is in a golden period of development, and has gradually become a universal way of life.

Customization represents the need for personalization. When the daily consumer life needs to be met, individuals will have higher needs, such as self-expression, publicity, and actively looking for ways to reflect personalities. At the same time, some luxury goods will have more. For consumers, the homogenization of commodities is becoming more and more obvious.

As a gift, it is more “thin and rare”, and custom gifts are not only creative, but also very well reflect personality and self-worth. For users, gift customization is the most important two features: personality, quality.

Personalized gifts are unique; this is also an important sign that a customized gift is different from other gifts.

Personal customized gifts are unique and able to meet individual needs. Even mass-produced goods embody this kind of consumer demand. For example, as an upgrade version, whether the Apple iPhone 4S or the Motorola ME525+, the system performance is better than the old version. However, from the evaluation of many users, the overall score is not high. One of the reasons is that its appearance is very similar to the old version, and its recognition is not high enough to highlight the user's uniqueness and fail to show individuality.

Personalized gifts present a variety of personal expressions. Whether they are engraving names, adding blessings, or affixing their own photos, they are not only ornamental and practical, but also have a strong emotional connotation; a wide range of personal customized gifts, common electronic Products, office supplies, household items, etc.

Quality includes the quality of gifts and the connotation conveyed by creative design is different from personal customization, group customization, especially corporate gift customization. As a business gift, it is actually the spokesperson for corporate image. Different companies have different characteristics, some pay attention to show strong strength, some focus on the company's innovative image; some are to promote products, promote the brand, and some to reflect the company's cultural heritage. But there is one thing in common: the gifts that the company uses to give gifts need to carry a variety of important meanings and must be of high quality. This high quality includes the quality of the gift and the connotation conveyed by the creative design. Quality issues are one of the most worrying issues for many companies.

Corporate customized gifts should first have a high degree of applicability. At the same time, they should be creatively designed. They are items that people like but cannot afford to buy. They can easily be bought and they are difficult to attract customers' unique attention to the company. Gifts are particularly important. In terms of selection, daily gifts often fail to meet the requirements of corporate gifts. The simplest solution is to assign this task to the upstream manufacturer to plan the optimal plan, tailor the company's and customer's characteristics, and customize their own creative gifts.

For businesses, we must be able to provide a full range of services. Each year major cities will have many gifts exhibitions. At the exhibition, we can see that some businesses divide the products into multiple display areas.

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