In the past two years, the company focused on the transformation and upgrading of red, yellow and blue, in addition to vigorously promoting the children's apparel brand of red, yellow and blue, but also introducing the Italian high-end brand "Fanfan (FUN & FUN)" and pushing the mainstream shopping malls in the first and second tier cities in China. Next, the company will launch an independent brand, the main low-end market, "one high school, one low" formed a difference between the complementary and strive for greater market share. Not only compete in the high-end market, red, yellow and blue in the market did not slow down the pace of development, not long ago in the well-known Shanghai Minhang district shopping mall, red yellow blue children's South Mart counters successfully "settled", which opened the red Yellow-blue children's fashion Shanghai trip extension. Red, yellow and blue focus on transformation and upgrading "Fanfan" is Italy GIORANBAB YS.RL company's well-known children's wear brand, by the world-renowned fashion designer, the Italian Association of Fashion Designers MariaImparato vice president featuring the design. To "fashion, health, environmental protection, personality" for the design concept, simple lines, rich colors, bit by bit are interpreted "Fanfan" self-confidence and vitality. Has now become the top three Italian children's clothing sales, shops throughout Italy, a class of cities in France, Spain, Russia and other countries are equipped with monopoly outlets, a European fashion children's leader. In the past two years, both domestic and international high-end clothing brands have begun to march into the children's clothing market. However, the well-known domestic brands, red, yellow and blue, which have developed themselves from the children's clothing market, have steadily gained market share and trained a large number of loyal consumers Groups, the eyes locked in a higher level of children's wear products --- Acting Italian children's wear brand FUN & FUN (Fanfan), and recently settled in Shanghai New World Department Store, red, yellow and blue to take the force, want to leveraging the high-end market Share a cup of soup. South Mall settled in the plan is the implementation of the brand strategy of red, yellow and blue layout, the image of the extension of "results." In Shanghai Minhang District debut counter, the same bright and simple "change house" image, exquisite display of goods, with a wealth of children's wear products, to attract the attention of consumers. Red, yellow and blue practice social responsibility In the current macroeconomic situation, red, yellow and blue to further raise awareness, from the reality, identify market positioning, timely adjustment of the structure, expand and extend the brand market share. Moreover, red, yellow and blue have always placed equal emphasis on the implementation of social responsibility. On the eve of International Children's Day on June 1, red, yellow and blue children care for the children of new residents and send them holiday gifts. On May 28, "We Are with You" sponsored by Wenzhou Education Bureau, Wenzhou Charity Federation and other units, hosted by Wenzhou Public Livelihood Channel - celebrate "61" care for new residents and children large-scale public welfare activities in the urban area Yimin Peoples School held a ceremony. Red, yellow and blue children's loving care help public welfare undertakings, to send 420 sets of red, yellow and blue "uniforms" for the children of Yimin Primary School, and together with many people in the community spend a warm day. At the ceremony, Wenzhou Charity Federation accepted the donations of 12 non-local chambers of commerce and set up the Yimin Primary School Difficult New Resident Special Student Fund. The secretary of Party Branch of the Red, Yellow and Blue Company, Jin Wenlong, represented the Red, Yellow and Blue Group with the red, yellow and blue children's charity fund In the name of the meeting, Yibin primary school children will be sent "red, yellow and blue" school uniforms, with the school teachers and students expect a wonderful 61 Children's Day. Red, yellow and blue children's caring for the community care for the next generation of initiatives, deeply spread to all aspects of the enterprise, Lishui agent Su Hong in the headquarters of the infection for the local pair of triplets brother sent 61 children Holiday gift. As one of the representatives of red, yellow and blue children's wear, Ms. Su Hong also conveys the concept of corporate love of red, yellow and blue "caring for the beauty of care". The red, yellow and blue groups called for more agents and friends to work together to help children's love cause, Will be better transmitted.
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