About the brand BRIOLETTE is named after a unique diamond cutting technique that is famous for cutting the entire surface of diamonds into special patterns of three drops; the cut originated in India and was introduced into Europe in the seventeenth century, BRIOLETTE was founded in Paris, France, fashion designer deeply influenced by this fine technology, this art into the design, to create a distinctive style, as diamond-like clothing line noble and noble, BRIOLETTE will French romantic style and elegance combined in the design of the sexy, style has been focused on external selection and details of the process, as this section cutting technology, can properly reflect the modern women's different levels of beauty. BRIOLETTE development so far, from Hong Kong, Asia and Africa Group to introduce Asia, and the full development of the Chinese market, the rapid development of business. Brand positioning Brand connotation She is a stylish, intellectual, elegant and beautiful French brand representatives, reflecting the modern women's self-confidence, active, motivated and healthy image. She advocates urban women personalized fashion lifestyle and attitude toward life. Target Group 28-38 year-old young professional women groups, or active in all sectors of the elite women; well educated, wise, active, good at communication, to accept the concept of consumption in the age, care about the quality of life; have their own unique ways of doing things and ideas thinking. Brand concept Every moment in life is the performance of art ......